How we collect, use, and protect your personal information
Last Updated: November 26, 2025
At BettingBaseUK ("we," "us," or "our"), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website. By using our website, you consent to the practices described in this policy.
We may collect various types of information when you visit and use our website:
• Personal Information: When you contact us or subscribe to our newsletter, we may collect your name, email address, and any other information you voluntarily provide.
• Usage Data: We automatically collect information about your interaction with our website, including IP address, browser type, pages visited, time spent on pages, and referring website.
• Cookies and Tracking: We use cookies and similar tracking technologies to enhance your browsing experience and analyze website traffic. See our Cookie Policy for more details.
We use the collected information for the following purposes:
• To provide and maintain our website services
• To respond to your inquiries and provide customer support
• To send newsletters and marketing communications (with your consent)
• To analyze website usage and improve our content and services
• To detect, prevent, and address technical issues or fraudulent activity
• To comply with legal obligations and enforce our terms of service
Under the General Data Protection Regulation (GDPR), we process your personal data based on the following lawful grounds:
• Consent: When you provide explicit consent for specific processing activities
• Legitimate Interests: To operate and improve our website, provided your rights do not override our interests
• Legal Obligation: To comply with applicable UK and EU laws and regulations
We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:
• Service Providers: With trusted third-party service providers who assist in operating our website (e.g., hosting, analytics)
• Legal Requirements: When required by law, legal process, or governmental request
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• Affiliate Partners: We may share anonymized data with licensed betting operators featured on our platform
We use cookies and similar technologies to:
• Remember your preferences and settings
• Analyze website traffic and user behavior
• Provide personalized content and advertising
• Track affiliate referrals and conversions
You can control cookie settings through your browser preferences. However, disabling cookies may affect website functionality.
Our website contains links to third-party betting operators and external websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies before providing any personal information.
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When data is no longer needed, we will securely delete or anonymize it.
If you are a resident of the UK or EU, you have the following rights:
• Right to Access: Request a copy of the personal data we hold about you
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data (right to be forgotten)
• Right to Restriction: Request limitation of processing your data
• Right to Data Portability: Receive your data in a structured, machine-readable format
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent at any time for consent-based processing
To exercise these rights, please contact us at privacy@bettingbaseuk.com
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
Our website is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected data from a minor, please contact us immediately, and we will take steps to delete such information.
Your information may be transferred to and processed in countries outside the UK or EU. We ensure appropriate safeguards are in place to protect your data in accordance with GDPR standards, including Standard Contractual Clauses where applicable.
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on this page with a revised "Last Updated" date. We encourage you to review this policy periodically.
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
Email: privacy@bettingbaseuk.com
For data protection inquiries, you may also contact the UK Information Commissioner's Office (ICO) at ico.org.uk
We are committed to transparency and compliance with UK GDPR regulations. If you have any questions about how we handle your data or wish to exercise your rights, please don't hesitate to contact us at privacy@bettingbaseuk.com